Warm beige washed studio backdrop for the FRUAA cashmere story

The natural color of cashmere.

Undyed by choice. Exceptionally soft, naturally warm, and knitted in a delicate single strand that keeps it light and easy to wear.

By skipping the dyeing process, we use less water and fewer chemicals, while letting the natural beauty of the fiber speak for itself.

Nothing extra. Just really good cashmere, thoughtfully made.

FRUAA’s first Limited Edition. 100 numbered pieces.

FRUAA model wearing a Natural Beige cashmere beanie on a quiet Cupertino morning walk

Born in Cupertino

A place for people who think differently.
So we choose carefully, and make thoughtfully.

No dye bath, organic cotton labels,
a first edition made once.

Limited Edition

Natural Beige with a Sunlight

Natural Beige with a Sunlight

$118.00

Natural Beige

Natural Beige

$118.00